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Autoresponders With PHP
First off, check out the URL below. You'll learn how to make that today. http://www.jumpx.com utorials/3/signup.html Fill out your e-mail address on the page you see. (I promise it's not being saved anywhere.) Then, wait a minute or two and check...
Choosing the Right Web Designer
Introduction
Creating your web site can be a tricky process. Choosing the best web design company for your site is extremely important. Unless you run a web-based business, you probably do not have web design experience within your...
Do You Want To Save Time With Your Web Design?
It starts off simply; a few HTML pages, a few hyperlinks, some affiliate links. Your mother is proud of her clever son. Then you install a forum, some more content, maybe consider using a Content Management System (CMS).
Before you know it, you...
Rethinking your web site design
People fail to understand just how important web site design is
to the online image that they want to project. Having a great
product does not mean everything will work out successfully.
In order to achieve success online, one must have both...
Tips to designing your own website
As the rate of information technology increases, many small
business owners and individuals are now aiming to increase their
communication and business with the use of the Internet. Some of
the benefits of the Internet is that people can...
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Is There Benefit to Green in Web Design?
John Deere tractors are painted green - so are encoders produced by Gurley Precision,
rental equipment from Sunbelt, and metering pumps from Pulsafeeder. Many
manufacturers report that they sell more products when they are painted green. Why? How could this trend impact the Internet Design Industry?
Green has a long symbolic history. In Celtic myths, the Green Man was the god of
fertility. Green was a sacred color in Egyptian culture, representing hope and the joy of
Spring. In the 15th century, green was the color of choice for wedding gowns because of
its symbolic ties to purity and virginity.
Green has a significant psychological impact on the human mind. It is the most soothing
color to the eye and can aid in the healing process. Studies have found that people who
work in green environments have fewer stomach problems. Teething infants find comfort
in green surroundings. When London's Blackfriar Bridge was painted green, reported
suicides dropped by 34%.
The fact of the matter is that our natural environment, when it has not been polluted, is
saturated with the color green. Green makes things appear natural, fresh, and
ecologically beneficial.
When equipment is painted green in an industrial environment, the illusion of safety and
normalcy is fostered. People in
this unnatural environment tend to have the sense that
things around them are clean and that their personal health is not at risk.
The psychological impact of the color green can be applied to advertising, corporate
identity, and electronic media.
At the time of this writing, the vast majority of industrial Web sites are designed in shades of gray, blue, and brown. This is partly due to the fact that the featured products are also those colors. Industrial manufacturers trying to boost their revenue through Internet sales and marketing may find that implementing green in their Web sites could be helpful.
If your potential e-business customer is sitting in an an unnatural environment, whether an office cubicle or on an assembly line, give them something soothing to look at. Why not use some green in your design?
About the Author
Jake Gorst is a writer, fiml maker, and president of Exploded View (http://www.explodedview.tv), a new media advertising and design company. He also is a frequent contributor to various trade publications on topics related to Web site and architectural design psychology and trends. Previously, Gorst served as Vice President and Chief Creative Officer for E-Media Publishing, Ltd. and as an Internet content developer for Citibank and other Long Island based corporations.
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