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Design an Eye Catching Website
We all know that these days every one can design a website but the question remains how to design eye catching website . I have read many books ,articles and tutorials about web design and have realized that every web designer has his own way of...
Getting A Website: How To Get A Better Price From Your Web Designer
So you have decided you need a website. What next?
Before you contact some web designers to get a quote, you will save yourself time, money and trouble by first sitting down and thinking about what you actually need. The more you can “nail...
How Do We Know When It's Time To Redesign Our Web Site?
WebSolutions is proud to boast that the majority of our clients are either repeat clients or client referrals. What this tells us is that we are doing something right. When we take on a customer, we look to work with that customer as their Internet...
Mini Site or Content-based Web Site?
Are you in a dilemma whether to create a mini site or a content-based web site for your new product or service? The purpose of creating a web site should be to attract visitors and convert them to paying customers. Is a mini site with a few pages...
Most Common Search Engine Optimization Mistakes
Understanding exactly what search engines do and what search engine optimization is seems to elude many new website owners when first starting out. The fact is that when you’re not familiar enough with the industry to determine SEO fact from SEO...
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Make It Personal
One problem with websites is that they're very anonymous. A prospective client comes to your site, not knowing whom you are or what kind of businessperson you are. At the same time you're asking them to buy your products or services, believe what you say in articles and possible to give you their credit card number. That requires a lot of trust, and you need to build that trust.
There are several easy ways to build this trust. First, you should put a biography or yourself or your company onto the site. You can make it a personal or professional bio. On my site I use a personal biography. It tells:
Where I graduated from college
What my major was
My past careers
Sports and hobbies I've been involved with
My current interests
And my experience relating to the products, services and topics of my site
For a more professional bio talk about the history of your business. Here are some of the questions you can answer.
When and where did your business start?
Why did you start the business?
If you have an office or manufacturing site, where is it?
What qualifies you to run this business?
Who are the other key employees of the business?
For either types of bio you can also include photographs of
many things, such as:
Yourself
Your office or manufacturing facility
Key employees
Employee of the month
And any other photographs that add a personality to your site
Besides knowing about you and your company you need to include contact information. Tell them every way that you are set up for contact, such as: e-mail, phone, Fax, mailing address and any other way people can contact you. Nothing makes me more nervous, or annoyed, than going to a site and not being able to contact someone with a question I have. This contact information can be put on a "Contact" page, but you should always include your e-mail address on every page so that it's easy for people to contact you. Making it easy for people to contact you will make them feel more at easy when dealing with you. Remember when people contact you to respond quickly and courteously.
The whole purpose of this is make you come through your site, so your visitors feel they are dealing with a real, caring person instead of some impersonal website. So put your personality into your website, and make it more human.
About the Author
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